pick your poison... Branding, marketing or copywriting

Choose your adventure…

Three doors in. One result: clarity, confidence, clients.

BRANDing

Perfect if: your brand doesn’t feel like you anymore. You’ve outgrown it, it’s a bit meh, or you stumble every time someone asks what you actually do.

Branding with me gives you clarity, confidence, and a brand personality that feels right, so you can finally say, “This is me world!”

marketing

Perfect if: you’ve got the brand, but no plan. Your content’s inconsistent, your ideas are scattered, and “winging it” is starting to feel like chaos.

Marketing with me gives you strategy, structure and a clear plan, so you know what to say, where to show up, and how to bring in clients (without burning out).

copywriting

Perfect if: you know what you want to say… but the words just won’t behave. Your website feels flat, your emails don’t get clicks, and your socials sound flat-out boring.

Copywriting with me gives you sharp, human words that capture your voice (on your best day) and get people clicking, booking or buying.

"You’ve got a way with words! I love the pitch statements. They capture exactly what I need to say, which my mind was just not able to get around at all. I just love them. They’re so easy. So thank you. You’ve done an amazing job."

"Clare asked really good questions to narrow down where we wanted our brand to evolve to, and then perfectly captured the essence and personality of our brand in a character that really resonated with the team. We now have a crystal clear brand identity, which makes our marketing, business decisions, and day-to-day operations so much easier and more streamlined."

"Wow, the client spirit looks so good! It has been so helpful to me as I was finding it hard to get there myself. You've brought it to life. I love the before and after. You've nailed it!"

Hey, I’m Clare

I’m a fiend for great conversations, cab savs and cringe-worthy dad jokes

I’ve always been a bit of a people person. When I went to uni in Brisbane, I’d often wander to Queen Street Mall on my breaks, and just sit and people-watch. I was fascinated by how people behaved, how they talked, how they interacted with other people.

Fast forward a few years and I was cutting my teeth in a leading branding agency. It was here that I had my epiphanic ‘bottle cap’ moment. I found myself sitting around a boardroom table debating which colour bottle cap would sell more milk. Cue my next adventure!

Fast forward a few more years, acceptance into medical school and a whole bunch of experience working client-side, I realised my passion really was, people. I threw myself into finding out how to use my people skills for good. I call this my try-everything-phase, where I worked on branding and marketing strategies for startups, not-for-profits, and medium organisations, across health, education, FMCG, fashion, retail, B2B, coaching, and disability industries.

It was here I realised that the common denominator for all the most successful branding and marketing campaigns, came down to people, or rather, the human element.

Want to see some real life examples?

I get it. It’s hard to imagine all of this without seeing some hard evidence. Tap through to see how I’ve transformed previous clients from daggy granny to fierce and fabulous!